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PR Exchange has a unique mix of technical and business expertise with a total of 100 years combined experience.

Services Defining the Problem-Situation Analysis Research Design to Collect Information Field Services (Quantitative & Qualitative) Analyzing and Interpreting Information Communication of Studies Conclusions and Recommendations for Actions Evaluation of the Effectiveness of Strategic Implementton

Studies Ad and Brand Tracking Studies Advertising Effectiveness, Pre-test Post-test Brand Awareness Studies Competitive Analysis Concept Testing-Product Feasibility Studies Customer Satisfaction Studies Feasibility studies -opportunity analysis Market Potential and Sales Forecasting Market Segmentation Studies Media Exposure Habits Packaging Studies (design & logo) Price Optimization Studies Price Sensitivity Studies Retailers-Distributors-Dealers attitude Studies Store location studies-trade area analysis Usage & Attitude studies (U&A)

Why Choose PR Exchange

• Principals involvement at all stages of the research process.
• Extensive database search capability
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